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Bishop E. Bernard Jordan

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Our fourteenth principle is aid your adversary’s victim. The strategy is to use the threat your adversary poses to another as a pretext to expand your influence. Why: imminent danger makes receptive hosts of those who would otherwise resist you. The basic idea is to use a conflict—maybe even one you create—as an opportunity to expand your influence. This can work in two ways: you can leverage a connection with a weaker victim of your adversary (maybe disgruntled employees, suppliers, or customers?) to give you the advantage, or you can use it to keep your adversary pitted against another competitor or potential competitor.